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Your outsourced marketing department for specialty insurance.

Senior marketing leadership and hands-on execution for MGAs, program administrators and specialty insurers, without building a full internal marketing team.
Alltova takes ownership of your marketing priorities and gets the work done.

Fractional Marketing & Growth Leadership

Brendan Kelly personally leads each engagement, agreeing priorities with your leadership team, delivering senior work and directing execution with your team and specialist resources. He owns quality and accountability from planning through delivery.
Founder-led accountability
Specialty insurance experience
Hands-on execution
Coordinated specialist support
From brand to bind.

How the engagement works

Clear priorities. Hands-on delivery.
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Understand

Understand your business and commercial priorities.

Agree

Agree the marketing priorities and sequence.

Deliver

Lead and deliver the work, coordinating specialist resources.

Adjust

Adjust priorities together as new needs arise.

Who it’s for

MGAs

Established MGAs that need experienced marketing leadership and practical support for programs, brokers and distribution.

Program administrators

Program administrators with ongoing marketing needs, from positioning and launch materials to broker communications.

Specialty insurers

Specialty businesses, including smaller carriers and fronting businesses, that need a marketing function without building a full internal department.

Founder-led insurance experience

Brendan Kelly personally leads each Alltova engagement, bringing senior marketing and distribution experience from MS Transverse Insurance Group and AM Specialty. He works directly with your leadership team to agree priorities, owns the follow-through and coordinates specialist execution.

Why I built Alltova

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Brendan Kelly, founder of Alltova.
Brendan Kelly, Founder